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Although many of these companies are based solely in the weight loss industry, L’Occitane is a beauty company but was named in this claim due to their lotion Almond Beautiful Shape and Almond Shaping Delight that claims that it could trim noticeable inches off of your thighs and buttocks. Such claims are once again unsubstantiated but L’Occitane has released this statement for the future of their lotions: The company takes enormous care in developing our entire line of products and we want our customers to make well-informed decisions, LOccitane said in a statement. As a result of the FTC . inquiry, LOccitane has implemented a set of even more rigorous policies and procedures that will guide future clinical testing and ensure that our marketing and advertising comply with FTC . regulations and guidelines. (Source: CNN ) With the growth of the weight loss industry and more and more people searching for their ‘miracle solution’ to weight loss and as long as companies continue to exploit this sort of desperation in people the Federal Trade Commission is going to continue to have their hands full with these sort of companies.
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